Mesa Metaverse
Property
Branding - 2022
Illustrator, Photoshop, Blender, After Effects
This is a concept project for a metaverse property management company. I was tasked with coming with creating the company, name, and visual elements. The goal was to create a marketplace where people could buy and resell their metaverse property. The core idea of the brand was the power of the pixel, and how technology can affect reality around us.
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The goal was to create the eBay of metaverse property. A place where people could buy and resell their virtual property
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The core idea of the brand was the power of the pixel, and how technology can create reality around us
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3D environments were created from taking NASA galaxy images and using them as topographic and color maps. The goal was to bring the unreachable to a tangible state
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The typography of the brand took inspiration from the style rules of programming code
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The animation style built upon the idea of the pixel as the foundational building block, and everything expanding from it